“A recession is looming” “AI is going to take over” “Company XYZ had layoffs, too” “Everyone is battling for attention” I’m sure you’ve heard at least one of these statements on the news, in online chatter, or in daily conversations. Even though we’re in a new year, there always seems…

You only get one… Riding along a busy street or walking amongst giant evergreens — the idea can spark at any moment. For me, it’s the angle of the sun shining on a metal sidewalk sign that creates a subtle holographic effect. This visual ignites a thought of the magical…

Keeping up with technology is part of the reality of design. Because things change at a rapid pace, it’s always good to keep your eyes and ears open to what’s coming up next. Here are a few critical updates to prepare for before the New Year: 1. Pantone license changes Unfortunately, Adobe has removed…

The other day I was in my own head — worrying, stressing, and overthinking. I felt overwhelmed, unmotivated, and unproductive— which in turn, made me feel guilty that I hadn’t accomplished as much as I thought I should have that day. Each moment of forced focus (aka staring hopelessly at…

There are so many aspects to consider when designing. From learning new software tools to dealing with people to creative problem-solving — there’s a lot for us to think about. This can certainly be overwhelming, so let’s just keep it simple. No matter what level of experience you have in…

It was a dark and stormy night. There’s an eerie silence. And then, the phone rings. Its vibrations startle me into attention; I sit up with wonder, eyes scanning the room. Every ring seems to get louder, each reverberation accompanied by a seeming lightning bolt of terror flashing from the…

File names — what’s the big deal? The big deal is that file names can be the difference between a smooth workflow and a slow one, uploading/sharing the right or wrong file, or how much time you might spend searching for a file. Don’t get me wrong, there are many…

“Can you create a logo for me?” This has been the most requested project I’ve received as a designer. In my early career, I would make the logo and then send the client on their way. But can you guess what would happen in the coming weeks? I’d get an…

“Seeing is believing.” Do you believe that statement? Many times, we get stuck in our creative careers because we don’t know what else is possible or aren’t sure how to achieve that next step. It could be a lack of intentionality and direction. Sometimes, it’s just because we don’t know…